Job Description

Senior Technical Analyst - Identity, Privacy & Measurement

Join the Wayfair team as we revolutionize the home industry! We are on a mission to be the ultimate destination for all things home, and you can be a part of driving our customer growth in an efficient and effective way.

At the core of this growth is the Growth Marketing team a driving force behind our long-term profitability, ensuring we strategically place ourselves on every digital platform our customers use throughout their purchase journey. By working closely with MarTech, Data Engineering, Data Science, and creative partners, we are constantly advancing our roadmaps and staying ahead of the curve.

Key enablers of our growth include: a robust understanding of customer identity, a privacy-centric roadmap, and regular measurement of our marketing efforts. This role supports the broader Growth Marketing team, with a focus on: identity, privacy, and measurement.

Our ideal candidate is not only highly skilled in quantitative analysis but also possesses a deep understanding of marketing business problems. They thrive in solving complex challenges and are always seeking innovative solutions through advanced modeling techniques. If you love a fast-paced environment and are looking for a high-growth opportunity where you can make a significant impact from day one, this is the role for you.

As a member of our team, you will report directly to the Associate Director, Display & Video Marketing. Join us on our exciting journey towards transforming the way people create beautiful homes.

What Youll Do:

• Develop and drive our privacy and identity marketing roadmap in partnership with MarTech, Data Engineering, and Legal; ensuring our marketing stack is well-positioned for future success through both new solutions and process improvements
• Become the subject matter expert in this area and collaborate with marketing channel leads to ensure their work both benefits from and supports broader identity and privacy efforts
• Support the design, execution and analysis of lift tests and A/B tests to make high-impact changes to the customer experience
• Stay ahead of industry privacy standards and trends and conduct landscape assessments to evaluate marketing technologies and vendor solutions.
• Solve critical and complex business problems by sharing recommendations and deploying tools that use combinations of deep dive analysis, advanced analytics, models, and visualizations.
• Train and mentor junior team members

What You'll Need:

• Bachelors in Computer Science, Engineering, Mathematics, Statistics, Information Systems, Economics, or other quantitative discipline; Masters preferred.
• 2+ years of work experience in a relevant field, such as analytics or data science.
• Proficient in statistical programming languages such as Python, R, SAS, or SPSS as well as SQL (incl. Aggregate functions, joins, etc.).
• Experience with big, complex data and big data technologies (Google Big Query) and using modeling algorithms to derive business insights.
• Experience with experimental test design such as A/B testing.
• Experience with data visualization software (e.g. Google Data Studio, Tableau, PowerBI); experience with Looker a plus.
• Strong written and verbal communication.
• Capacity to be a self-starter, operating in a fast-paced, evolving environment.
• Experience with the marketing privacy and identity landscape; ecommerce/retail analytics a plus

Note - This is a hybrid role based out of our Boston office (4 days/week in office, 1 day/week remote)

Assistance for Individuals with Disabilities

Wayfair is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our Accomodations for Applicants form .

Need Assistance?

For more information about applying for a career at Wayfair, visit our FAQ page here .

About Wayfair Inc.
Wayfair is one of the worlds largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, were reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If youre looking for rapid growth, constant learning, and dynamic challenges, then youll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. Were a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair and world for all. Every voice, every perspective matters. Thats why were proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

We are interested in retaining your data for a period of 12 months to consider you for suitable positions within Wayfair. Your personal data is processed in accordance with our Candidate Privacy Notice (which can found here: If you have any questions regarding our processing of your personal data, please contact us at dataprotectionofficer@wayfair.com. If you would rather not have us retain your data please contact us anytime at dataprotectionofficer@wayfair.com.

About the company

Wayfair Inc. is an American e-commerce company that sells furniture and home-goods.

Notice

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